Emma-Jane births a brilliant business for parents

Sam Faiers.

Sam Faiers.

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A mother from Bugbrooke gives mums-to-be all the tools they need for a positive birth experience.

Emma-Jane Cunningham, who runs Beautiful Beginning, prepares women to have calm and relaxed pregnancies and births with hypnobirthing.

She said: “Sam Faiers of Made In Essex (TOWIE), recently gave birth to baby Paul and her pregnancy preparation was to attend antenatal classes by the Wise Hippo Birthing Programme which I teach in the area.

“Hypobirthing preparation is becoming far more popular now and many celebrities have used it for a more positive pregnancy, labour and birth - in fact the tools can be used for mummy life too!”

Celebrities include Jessica Alba, Gisele Bundchen, Nadia Sawalha, Jenny Frost, Kate Middleton, Giovanna Fletcher and Fearne Cotton.

Emma-Jame said: “I have also used hypnobirthing myself for my third son.

“My only regret is that I didn’t use it for my two previous pregnancies and births – I told everyone if it truly helped I would become an instructor and support as many mummies-to-be and little ones as possible and that is exactly what I have done.

“I have even been asked to do talks at the Northamptonshire University to the student midwives and it has been spoken of that I will be asked to return annually as the feedback was so fabulous – the word of hypnobirthing is slowly but surely getting out there.”

Emma-Jane said the Wise Hippo Birthing Programme is different to other hypnobirthing methods.

“It’s all about having the right birth on the day, whatever that may be for the individual mummy-to-be, from c-sections through to home water births.”

She said the tools, education and support will give any expectant mummy the boost that every mother deserves.

Emma-Jane also runs the Mummy Club for all her Beautiful Beginning mummies.

Visit www.beautifulbeginning.co.uk or telephone (01604) 833530.