The future of Rugby town centre could be brighter if plans to spend £31,500 on new Christmas lights are approved.
It would be a joint venture between Rugby First and Rugby Borough Council to enhance the present decorations that have been up since 2007.
Rugby First needs a contribution from the council over a three year period to be able to go ahead with the improvements.
The first of the new decorations could be spreading festive joy as early as this Christmas.
Aftab Gaffar, managing director at Rugby First, said it was time the town had a Christmas lift.
“We have had the same lights for so many years,” he said.
“They need updating and refreshing because they are starting to look tired.”
Aftab suggested joining forces with the council to spruce up the seasonal decor.
“It’s just a matter of cabinet approving the idea now,” he added.
“If it’s approved we hope to get moving and have new lights by this Christmas.”
Rugby First believes that enhancing the town centre lights, as part of a wider relaunch of the light switch-on event, would add considerably to the appeal of Rugby town centre during the Christmas shopping period.
Mr Gaffar said surrounding towns are investing in new light displays.
“I think lack of improvement gives off the wrong impression,” he added.
“We are taking a completely new approach to the big Christmas switch-on and hope the new decorations will form part of the re-launch.”
Rugby First is willing to buy new lights for the town centre, but says it does not have enough money to purchase them solely from its own budget.
Members of the borough council’s cabinet will meet on Monday to discuss the idea.