Long standing ladies’ fashion store Dorothy Perkins is to close its Rugby branch.
The High Street favourite first shut its doors in the town centre three years ago following several decades of trading.
It re-opened a new shop in the town centre last year and was located above Burtons Menswear in Market Place.
Alana Symonds, who works for Arcadia Group, said on behalf of Dorothy Perkins: “I can confirm this store is closing.
“We are continually reviewing our store portfolio across the group, and leases continually expire/come up for renewal. We are continually looking at how to shape our store portfolio, investing in flagship stores, and increasing our brands’ presence on-line.”
She said people who shop at Dorothy Perkins can use alternative ways of shopping.
Alana added: “Our click and collect service is also proving a successful way of helping our customers collect their purchases at a location most convenient to them. When leases expire that we do not renew, we endeavour to re-deploy staff affected to another store within the Arcadia Group, as much as we can.”
A closing date has not yet been announced.
Women in Rugby have mixed views about the closure of Dorothy Perkins. Rachael Woodcraft said the town is being stripped of good shops.
She said: “There’s a lot of charity and food shops rather than anything else. I love having New Look in town, but we could really do with more stores like clothes and gift shops.”
Debbie Bolton said: “I think it’s a shame.
“We hardly have any decent clothes shops now. Come and shop in Rugby, we are urged - but where?”