VIDEO: Finding out more about Rugby’s new e-cigarette shop in Regent Street

A REVOLUTIONARY new shop, which is the first of its kind in the UK, has opened in Regent Street.

We interviewed the managing director of the business Jim Lacey and Aftab Gaffar, operations director for Rugby First, to find out more.

Smoke no Smoke - a shop selling e-cigarettes, has opened in Regent Street and is going to be the HQ of Smoke no Smoke UK.  Pictured: Aftab Gaffar & Jim Lacey (Managing Director).

Smoke no Smoke - a shop selling e-cigarettes, has opened in Regent Street and is going to be the HQ of Smoke no Smoke UK. Pictured: Aftab Gaffar & Jim Lacey (Managing Director).