An ‘astonishing’ start to 2012 for Rugby agents

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THE housing market has been busier than expected at Fine and Country estate agents in Rugby.

There are several factors which have determined the reasons behind the uplift in activity.

Sam Funnell, branch manager at Fine and Country, Rugby, said: “The first quarter of the year for the market can be hit and miss, with buyers and sellers often influenced by the weather and the commonly held view that spring is the time to buy and sell.

“However, this year has seen a 36 per cent rise in agreed sales over the course of January, February and March, when compared to last year, which is simply astonishing.”

He said a large number of properties entered the market in January, triggering the activity.

“New listings often attract attention as soon as they appear,” Sam said.

“This is an important window of opportunity for sellers. If an agent and seller fail to get both the price and the marketing right, often the home will go stale very quickly. I am pleased to say that our staff have worked closely with our sellers and buyers in recognising this, but the net result is Fine and Country now require more properties to satisfy the demand.”

The trend has continued into March. Sam added: “It seems sellers have benefited from Fine and Country’s unique marketing. We continue to lead the way in presenting homes at their very best. We pride ourselves in enhancing the positive aspects of a home and the attention to detail is the key to all this. With professional photography, online virtual tours, professional floorplans, online page turners and a significant web presence on over 20 websites, we have managed to set our clients’ homes apart from the glut of choice that appears in the online market place.

“There is no doubt that property websites are a competitive environment for a seller at the moment and we recognise that we cannot rest on our laurels.”

For more information telephone Fine and Country on (01788) 820062 or visit the office at 5 Regent Street, Rugby.