Brazilian visitors explore the birthplace of rugby in order to inspire youngsters in their home country

The Alma Rugby trio visited Rugby School
The Alma Rugby trio visited Rugby School

The birthplace of the game welcomed visitors from Brazil this week who are keen to promote rugby back home.

A delegation from Alma Rugby, which promotes the game in Brazil, visited the Proud Home on Tuesday, taking a tour of Rugby School and visiting the Webb Ellis statue.

The delegation also met the Mayor of Rugby, Cllr Richard Dodd, at the Town Hall before joining a training session at Old Laurentian Rugby Football Club, which was followed by refreshments in the club house provided by La Casa Loco.

Alma Rugby - translation, Rugby Soul - has the backing of the Brazilian Rugby Federation and first visited the birthplace of the game in 2014 to film footage for a Rugby World Cup preview.

They returned to England for the tournament kick-off in September and have attended a number of matches, including both of the weekend’s semi-finals at Twickenham.

The popularity of rugby has grown in Brazil in recent years, ahead of the sport making its Olympic debut at next year’s games in Rio.

Cllr Dodd said: “Thousands of rugby fans have made the pilgrimage to the Proud Home of the game during the World Cup and we’ve gone the extra mile to make sure all our visitors have received a warm welcome.

“I’m delighted the delegation from Alma Rugby found the time to make a return visit and help raise the profile of the birthplace of the game with rugby fans in Brazil.”

You can follow Alma Rugby’s World Cup adventure on Facebook - - and on Youtube:

Cllr Bill Lewis has been supporting the visitors.

He said: “I think what they are doing is tremendous and it is having a very positive impact on young people in Brazil.

“Not only are they promoting the game and the birthplace, they are also promoting the ethos of rugby and highlighting aspects such as fair play.”

Fans will be flocking to the Rugby Fanzone to watch the final on the giant screen on Saturday. Australia vs Newzealand kicks off at 4pm and the Fanzone, in Old Market Place, will be offering plenty of activities, refreshments and atmosphere to make the Rugby World Cup 2015 final extra special. Visitors can test their aim and put their tackling skills to good use with various rugby games suitable for all the family.

Go to for further details.