In the spotlight: Bilton Post Office newsagents

Excluding supermarkets, the store sells the second highest number of copies of the Advertiser.

Mr Ali said: “When I took over I made changes to turn it from a local post office to a main post office. I took a risk and decided to become the only post office in the Rugby area to be open seven days a week.

"People working from 9-5 Monday to Friday found it hard to get to and do their things in the shop.

"Staying open works really well - especially on Sundays. We deliver a huge amount of newspapers in the mornings. It’s quite hard but we feel it’s really important - especially for the elderly residents - so we try to keep that service.

"The main thing we did in the start is focus on giving people the best customer service. We welcome customers with a smile, we have a chat and we like to make people feel comfortable.”

Mr Ali thanked his staff and customers.