An award-winning butcher’s shop has been granted a prestigious honour – membership of the national Butchers Q Guild.
Joseph Morris Butchers, in Bryant Road, Rugby, is now recognised as one of the highest quality butchers in the UK.
The Q Guild brand is a seal of excellence and has just 110 members.
Joseph Morris Butchers was established in 1930 and is now into its fourth generation.
The company was winner of the Regional and National Which? Award for “Local Business of the Year” in 2009.
Rugby shop manager Roger Scott said: “We hope this will help take our shops from strength to strength. As we have our own fully licensed, EC-approved abattoir, we can control all the products from farm to fork, so guaranteeing full high quality animal welfare and full traceability right up to the retail counters of our three shops.”