Super-fit Rugby Triathlon cyclist takes on 300 mile charity challenge

Keith Edwards
Keith Edwards

A super-fit athlete from the Rugby Triathlon Club has cycled more than 300 miles in 20 hours for charity.

Keith Edwards, aged 53, raised more than £6,000 for his nominated charities The British Heart Foundation and Zoë’s Place Baby Hospice in Coventry.

“I relish a challenge, and actually it was quite enjoyable” claimed Keith, who works as head of food procurement for food and drinks company Michells and Butler.

In total, father-of-two Keith cycled 315 miles from Newcastle to London in 20 hours and 27 minutes.

“The ride consisted of seven stages with compulsory rest stops” said Keith.

“Luckily I managed to find a group of similar ability riders and although we were not racing it felt like it as the pace was nearly 20 miles per hour.

“I am very fortunate in as much that I have good health and can enjoy everything that sport offers.

“I take on challenges that fit in with my hobby and make a difference to the lives of others.”

Keith chose the British Heart Foundation as one of his charities after a good friend suffered a fatal heart attack earlier this year.

Keith aims to eventually raise £8,000 from his Newcastle to London Challenge.

Anyone who would like to support Keith’s fund raising should go to